NICE CANS AND CHEEKBONE BEAUTY LAUNCH HAKI, A LIMITED-EDITION LIPSTICK HONOURING INDIGENOUS HISTORY MONTH
A collaboration rooted in purpose. She Eats. For hair. For skin. For oceans. For Indigenous futures. One lipstick. Two powerhouses. 100% of proceeds to Indigenous student scholarships.
TORONTO, ON – June 8th, 2025 – This World Oceans day and Indigenous History Month, two bold Canadian brands—Nice Cans and Cheekbone Beauty—have joined forces on a collaboration that connects land, sea, and legacy through one unforgettable lipstick. Say hello to Haki, a limited-edition hot pink shade that channels purpose into pigment. Haki was created to honour Indigenous History Month with a shade that speaks to land, legacy, and the futures being fed—one swipe at a time.
Formulated in Cheekbone’s award-winning Sustain Lipstick format, Haki is a vibrant electric pink infused with moisturizing shea butter and powered by a purpose that’s anything but skin-deep.
The lipstick’s name—Haki, meaning “land” in the Lenape language—honours the deep relationship between Indigenous communities and the earth. And that impact is more than symbolic: 100% of profits from Haki go to the Cheekbone Beauty Scholarship Fund, helping First Nations, Inuit, and Métis students across Canada pay for post-secondary education.
“She Eats is our opportunity to celebrate women who nourish everything around them—from their bodies to their communities to the planet,” says Charlotte Langley, founder of Nice Cans. “From omega-rich tins to electric-pink pigments, this campaign is about joy, care, and showing up for what matters.”
“We named this shade Haki to honour the land beneath us—and all the futures growing from it,” adds Jenn Harper, founder of Cheekbone Beauty. “It’s vibrant, refillable, and radically intentional. Just like the women we created it for.”
She Eats for the Ocean
Launching during Indigenous History Month, Nice Cans’ Marine Stewardship Council-certified sardines continue their mission to protect wild fish stocks for generations to come.
She Eats for Indigenous Futures
Powered by Cheekbone Beauty and launched in celebration of Indigenous History Month, Haki directs 100% of proceeds to the Cheekbone Beauty Scholarship Fund—supporting First Nations, Inuit, and Métis students pursuing post-secondary education across Canada.
Charlotte Langley and Jenn Harper may lead different industries, but their vision is deeply aligned: to create bold, joy-first products that respect the earth and empower future generations. One preserves oceans and waterways through chef-crafted tins. The other formulates clean cosmetics grounded in Indigenous values. Haki is where those visions meet—a swipe of lipstick that moves between purse and pantry, built to nourish from the inside out.
ABOUT THE PRODUCT
Haki is a limited-edition lipstick created in Cheekbone Beauty’s Sustain Lipstick format. Made in Canada, the vegan formula features moisturizing shea butter, a creamy buildable texture, and refillable packaging designed to reduce waste and reflect traditional teachings of care and reciprocity. The vivid pink shade is available while supplies last.
Haki is available now at justnicecans.com.
ABOUT NICE CANS
Nice Cans is a female-founded Canadian seafood brand redefining the canned aisle with cheeky charm and chef-quality tinned fish. Led by Charlotte Langley, a tenured chef and MSC Ambassador, the brand delivers bold, sustainable flavours with a side of pantry glamour—proving that canned food can be sexy, delicious, and nutritious. For more information, visit justnicecans.com or follow along @justnicecans on Instagram.
ABOUT CHEEKBONE BEAUTY
Cheekbone Beauty is an Indigenous-owned Canadian cosmetics company founded by Jenn Harper (Anishinaabe). Rooted in sustainability, community, and radical representation, the brand offers high-performance, low-impact beauty products that honour Indigenous culture and empower future generations. Through initiatives like the Cheekbone Beauty Scholarship Fund, the company invests in Indigenous students across Canada—fueling education, creativity, and long-term impact. For more information, visitcheekbonebeauty.com or follow along @cheekbonebeauty on Instagram.